Programmatic SEO
Programmatic SEO is a way to create numerous web pages with similar layouts and designs quickly. It’s like when you use mail merge for emails: you set up a template with placeholders, and then those placeholders are filled in with actual data when you use it.
In fact, programmatic SEO or pSEO is a publishing method that lets you create 100s or even 1000s of pages simultaneously.
Regardless of what tech stack (whether a CMS like WordPress or a custom-built one using Next.js) you are using to create your website, the techniques of programmatic SEO can be implemented on all kinds of websites. It might just be easier to do using one tech stack than another.
Programmatic SEO resources
Below are some cool resources related to programmatic SEO that you will find helpful if you want to master the craft.
- UntalkedSEO: Articles and videos explaining different areas and concepts of programmatic SEO.
- pSEO eBook: A short ebook covering the theoretical parts of programmatic SEO. Best thing, it's completely free to use.
- Snapcloud: A Node.js script to take 1000s of screenshots of URLs in minutes.
- Multi-AI Google Sheets Script: You can use this to connect OpenAI, Claude, Gemini, and more AI models to your Google Sheets to generate content for programmatic SEO.
I will keep adding more and more pSEO-related resources to this page as I discover them.