The Curator Economy on the Rise
Extracting quality information from the internet has become (or at least, is becoming) a challenge today. This too-much-information-age is somehow shifting the goal from content creation to content curation.
While I can quickly know about almost anything directly from my mobile device, it’s such a ‘wow’ feeling when someone forwards me a great article because those are difficult to find with a simple Google search.
If the internet is water, I’d call good content Mercury — it always sinks at the bottom.
The rate at which data is created on the internet is approximately 1.7 megabytes per second per person. And to give you a better idea, there are:
- 500 hours of videos are uploaded on YouTube every minute *
- 350,000+ tweets are generated every minute on Twitter *, etc.
Not all this content is worth looking at, but some pieces really are. Extracting the good ones from the pile takes a lot of time and effort.
As more content is being created, there are greater opportunities for content curators.
For the last few years, various great newsletters started curating great and not-so-easily accessible information in their issues. But now there are so many newsletters that they themselves need to be curated.
However, there is an issue with curation. Curation platforms don’t serve what you need; they serve you content they think will be useful for you.
Still, content curation is the future and AI is still not advanced enough to beat manual curation.